Omar Sultan Al Olama Launches Guide for AI Applications in Media

Omar Sultan Al Olama, the Minister of Artificial Intelligence, Digital Economy, and Remote Work Applications in the United Arab Emirates, has unveiled a guide for generative artificial intelligence applications in media. This announcement took place during his presentation on "How Artificial Intelligence Will Impact Journalism" at the 21st edition of the Arab Media Forum.

In an interview with Mohammed Bin Rashid School of Communication, Al Olama emphasized the importance of artificial intelligence in our current era, stating, "Artificial intelligence provides anyone with the ability to refine knowledge, offering us a way to achieve better outcomes in a short period and with fewer resources." He added, "I encourage everyone to use artificial intelligence technologies, interact with them, and create their future through their utilization."

The guide on generative artificial intelligence applications provides a comprehensive overview of how generative artificial intelligence is applied in the media field. It includes various examples of relevant artificial intelligence applications to enrich the professional journey of journalists and empower them to be creative using these new technologies, as reported on the UAE Artificial Intelligence Office's website.

The session addressed several aspects discussing the role of artificial intelligence in serving the media sector and its profound impact. The speakers emphasized the importance of the journalist's role in solidifying the efforts of artificial intelligence, stating, "The change we will witness in the coming stage is a radical one, and our role as journalists and content creators is to take content and give it a human touch." They also noted that studies indicate "artificial intelligence will increase productivity by 50 percent."

At the end of the session, the speakers conducted a virtual dialogue with the late Saudi writer, diplomat, and minister Ghazi Al Qusaibi, using artificial intelligence to answer questions posed in Al Qusaibi's voice, providing insights into the future of media in the era of artificial intelligence.

The forum, held on September 26 and 27 in Dubai, is one of the prominent projects of the Dubai Press Club and a leading Arab initiative in the media sector. It serves as a platform for balanced professional dialogue on topics and issues relevant to the present and future of media in the Arab world, with the participation of journalists from around the globe.